Connected TV White Paper
It’s a fast-growing format that delivers high-impact. Learn why more and more brands are adopting non-linear television advertising, and what the future has in store for connected television.
Download the free white paper today and get into the next wave of engaging advertising.
Audio White Paper
What makes programmatic audio such an engaging medium for advertising? The answer lies in a foundation of audio’s effect on the human mind, creating an engaged, intimate connection.
If you're wondering if audio is the right format for your campaign strategy, start here.
Intro to Social Media Moderating
With diligent moderation, your social pages have the potential to foster an online community where voters can share opinions, ask questions, and perhaps evolve from a follower to an advocate.
Get insider tips from our own Social Media Response Team on maintaining control of the conversation, including:
Evaluating when to step into or step out of a thread
Dealing with troll accounts
Tools for organizing your internal social media team
Voter engagement strategies from winning campaigns
Website Tagging Guide
Learn how to implement tags into your campaign website code to track visitors and see what messages and advertising investments are really engaging voters.
No matter what platform was used to build your website, WordPress, ActBlue, Squarespace, NationBuilder, you can integrate tags into your website code.
Not a tech expert? Don't worry, our step-by-step guide does not require any coding experience or paid services to get started.