Our Services

RTBiQ Political offers digital advertising and data science tools to amplify your field, direct mail, television, and radio campaign strategy.

RTBiQ’s Proprietary Ad Platform

Share your story with the people in your district whenever and wherever they are online.

We provide precise demographic micro-targeting and high match rates with PDI and NGP VAN voter files.

  • Deliver ads across a variety of formats

    • Audio

    • Video

    • static banner ads

    • moving banner ads

    • & native ads 

  • And devices

    • cell phones

    • tablets

    • laptops

    • streaming television

    • & smart speakers and voice-activated assistants

  • Problem: You’re running a television ad on cable networks but can’t extend your buy.

    Solution: We can run your TV ad to voters on Facebook, CNN, local news sites, and many others, right next to their favorite content. You’ll be able to precisely target your voter universe, while only paying a fraction of the cost of cable or broadcast television.

  • Problem: You’re running an intense field campaign to identify as many voters as possible. Your canvass is going well, but you won’t have enough time before GOTV to cover your voter universe.

    Solution: We’ll run digital ads to your voter universe before and after your canvassers go into the field. These will raise name recognition for your campaign and soften up the field for your canvassers and volunteers, creating more positive IDs.

  • Problem: You need to reach each voter at least 15-20 times before they remember any message, but you only have budget for 8 mail drops and some TV.

    Solution: Build your reach and frequency using your most targeted options, direct mail + digital. Before going to the wider TV audience, reach your voter universe frequency goals with targeted direct mail and digital.

  • Problem: You're running great spots on local radio and TV stations, but they're so expensive.

    Solution: Increase your reach for a fraction of the cost. We’ll run those same spots directly to your voters on their favorite podcasts, streaming radio, and connected tv channels!

  • Problem: You're running a TV ad but are concerned you're wasting money on voters who aren't in your universe.

    Solution: We’ll run that same ad on streaming TV but target it only to your voter file. Your ad will still be on the big screen but you’ll only reach the voters you want to.

Voter IQ

Voter IQ encompasses the expertise of our data scientists with machine-learning algorithms based on previous election results and census data allowing you to meticulously create an informed plan.

Voter IQ packages can be customized based on your needs.

  • Comparative data maps

  • Previous election results by precinct

  • Demographic data

  • Historical turnout

  • Ideology identifiers

  • Ranked-choice rounds

  • Custom model builders

  • Voter scoring

  • Custom data books