London Breed for Mayor of San Francisco 2018
RTBiQ Political helped London Breed’s message of hope, inclusiveness and city unity reach voters across all devices and platforms. Our team's dedicated social media management offered voters a personal connection to the campaign and strengthened Breed's reputation as "A Mayor for ALL San Franciscans."
June 2018’s special election was an incredibly close race, decided by a small number of individuals in key districts. RTBiQ Political's targeted engagement made the most out of every advertising dollar by reaching the right voters at the right times.
Yes on Proposition E: "SF Kids vs Big Tobacco"
RTBiQ Political proudly backed SF Kids vs Big Tobacco on June 2018’s Yes on Prop. E, a measure approved by 68.4% of San Francisco voters to end the sale of candy-flavored tobacco products, including menthol.
RJ Reynolds, the tobacco industry Goliath behind Camel, Newport, and other top-selling brands, poured $12 million into the No on E campaign to protect their profits, while the Yes on E campaign spent just under $2.3 million. Big Tobacco's money bought a flood of mailers and screen time, but it couldn't buy the RTBiQ Political team. Despite being outspent, our team drove the conversation through effective SEO/SEM, social media management and responsive monitoring, as well as online and in-app display ads.
Yes on Proposition A: "Strengthen the Seawall"
San Francisco Proposition A successfully passed with 82.7% of the vote. More than 100 years old, the Embarcadero Seawall is at high risk for severe damage or failure if and when a major earthquake hits the area. The passing of November 2018’s Proposition A allows San Francisco to issue up to $425 million in bonds to strengthen the seawall. RTBiQ was at the heart of the digital campaign for Yes on Proposition A.
Providing a wide array of digital services from social media monitoring, content creation, website design, and programmatic advertising, RTBiQ played an integral role in spreading awareness of the unseen infrastructure and crucial need to pass Proposition A.